Welsh Dairy Co-Operative

Problem
A small co-operative of dairy farmers in West Wales needed to add value to their milk production and drive sales.

Solution
Levercliff worked with them to reposition the brand to increase appeal to the organic customer base and worked with the company to secure business with the major multiples.

Result
Following brand repositioning, new brand design and consumer research, they secured listings in Tesco, Waitrose, Co-op and Sainsbury’s.

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