Welsh Wine Special Interest Group


Wales is home to over 30 vineyards and produces a wide range of high quality sparkling and still wines – red, white and rose. The Welsh Wine Special Interest Group needed a future vision and strategy to help winemakers make the transition from hobby enthusiasts to innovative industry experts.


Using a clustering methodology inspired and funded by the Welsh Government, we worked closely with vineyards and winemakers. Over a four year period we built relationships and trust via organisation of annual events, training and collaboration on issues like sustainability.


In 2022, Levercliff and the Group agreed a Welsh Wine Strategy which will see Wales become a dynamic and sustainable wine region, delivering exclusive, niche, high quality wines and unique experiences driven by innovation and passion. Welsh Wine is forecast to grow fifteen fold by 2035.


The Wine Special Interest Group has been invaluable in helping Welsh vineyards to focus on their collective development, following an agreed strategic vision. It is incredibly exciting to be a part of this growing wine region which is home to passionate and enthusiastic people creating delicious and diverse wines.

Andy Mounsey
Chair of the Welsh Vineyards Association and Joint Owner of Velfrey Vineyard, Pembrokeshire


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